Lush expands in-house print setup
Cosmetics agency Lush has made a significant funding in its in-house printing functionality, together with new package from Inkcups and Roland DG.
The Poole-headquartered enterprise makes handmade, vegetarian cosmetics and social accountability is a key focus of its operations.
Over the previous week a Roland DG large-format UV printer has arrived at its manufacturing facility, alongside an Inkcups X5 flatbed printer and Inkcups Helix One benchtop printer for printing onto cylindrical objects.
Simon Allen, senior R&D artistic assist on the agency, advised Printweek that the enterprise had all the time had some in-house capability for large-format and DTG printing, however the “vital” new funding marked a significant step up in functionality.
“It’s been an intensive mission discovering the appropriate folks to work with and the right tech for our mission,” he defined.
“We spent every week with Inkcups understanding the kinks with a transparent plan of scalability.”
The full quantity of the funding concerned was not disclosed, and the enterprise is retaining particulars of its plans for the brand new package below wraps in the interim.
Lush’s company targets embrace turning into “carbon optimistic by way of insetting relatively than by offsetting our excesses”.
The enterprise goals to change into zero waste by way of its ‘Convey it Again’ deposit schemes globally that “deal with packaging like gold”. It additionally arrange a Inexperienced Hub operation to recycle and reuse the supplies it makes use of.
The group’s turnover in 2022, together with licensing, joint ventures and franchises, was £836m and it had almost 900 outlets worldwide.